Jetpack Distribution
Helping a global TV business grow
Jetpack is a global dynamic kids and family TV business that has been on an epic growth trajectory for a number of years! One of our biggest (and first) clients, we’ve worked with their brilliant team to develop and implement a multi-channel, multi platform marketing and communications strategy focused on company growth!
This includes: PR, events, social media, direct marketing, content development, website and paid advertising.
We also launched their own media behind the scenes mailer - Behind the Blast, celebrating the creativity within their industry, catalogue and network of impressive partners.
We are proud to have helped Jetpack build such a brilliant reputation in the industry, with the CEO established as a prominent opinion former and thought leader; and the company recognised by the industry in the illustrious Kidscreen HOT 50, reaching the number one spot in 2021. The business is regularly featured in the TV and media trade press with more than 500 pieces over the tenure, including: Deadline, Variety, Worldscreen, C21 Media, Kidscreen, TBI, Yahoo and many more.
The PR has delivered average audiences of approximately 60 million per year and 150 thousand estimated online views per year. Most of all it’s been a truly fun and enjoyable journey with a brilliant bunch of people!
“From her first pitch, it was obvious that Charlotte was going to transform our business. Since she came on board, we have grown hugely but importantly that growth has been recognised by our clients and customers. Naturally, our professional reputation has been enhanced. She’s very close to the business day to day and understands all our goals and contributes on a regular basis. She focused our marketing-communications and has driven more from PR coverage. In addition to all that, she also led the re-launch of our website – which is now a much more effective tool for both producers and buyers. She’ll always go the extra mile and is creative and solution-driven.”
- Dominic Gardiner, CEO, Jetpack Distribution (global TV distribution)