Glug
The world’s first grime ballet
Glint felt immediately inspired to work with the creative events platform and network Glug. This included helping them amplify their #ProtestByDesign campaign, which created the world’s biggest database of climate change posters in support of the global climate strike day. Here they tasked a group of top creatives from the advertising and design industry to submit their designs and secured free ad inventory to run the posters and get the message out. Coverage was secured across the advertising and design press including: Dezeen, Digital Ars, Digital Week, Frieze and Fast Company, to name a few.
We were blown away to also work with them on a mashup between two distinct (and contrasting!) worlds: classical ballet and grime music. This brought together choreographer Alexander Whitley and grime artist Lioness to create a mind blowing experience at Boxpark in Wembley. We helped them launch this incredible world first, securing coverage including: BBC Entertainment, Radio 6 Music, Time Out, The Guardian, Newsbeat, and ITV News.
“The work that Charlotte and her team at Glint do for us at Glug is exceptional! She completely understands us as a brand, our tone of voice, audience and direction of travel. As pretty-well the most effective PR I've ever encountered she also delivers brilliantly and consistently, getting us coverage and attention that far exceeds expectation. I'm pretty sure this is as a result of a combination of her superb experience and connectivity alongside sheer determination and hard work, though you'd never know as Charlotte remains ever calm and charming to deal with. Simply put, I couldn't recommend Charlotte and Glint more highly!”
Pete Bowker, CEO of Glug